50 of the Latest MBA Thesis Topic Ideas

The choice of an MBA thesis topic is influenced by factors such as area of specialization, one’s career goals, the scope of the research, ability to identify a gap, problem, or an opportunity for research in the real world.

The main areas of specialization in MBA include economics, marketing, human resource management, finance, operations and business management, accounting, logistics and supply chain management, e-commerce, strategic risk management, entrepreneurship, and information technology, among others. This article provides MBA thesis topic ideas based on the different areas of specialization.

Topic Ideas Related to Economics

Topics in economics can be divided into five major categories such as fundamental economics, macroeconomics, microeconomics, international economics, and personal finance economics. Thesis topic ideas include:

1. Analyzing the relationship between market competition and corporate growth strategies. A thesis based on this topic will involve evaluating how corporates are thriving in the current competitive business world and the strategies they are using to gain a competitive advantage.

2. Effects of Covid-19 pandemic on the strategies for corporate market entry. When writing a thesis on this topic, the scholar should analyze how the pandemic has influenced investors’ decisions on entering the market.

3. Understanding the effect of covid-19 on the growth of the tourism industry. A thesis on this topic will involve evaluating how the pandemic has affected tourism at domestic and global levels.

4. The role of technological advancement on the shift in consumer preferences in the textile industry.

5. The effect of local culture on entrepreneurship. This topic will involve analyzing the relationship between local culture and entrepreneurial development.

MBA Thesis Topic Ideas Related to Accounting

Categories of accounting include financial accounting, management accounting, auditing, tax accounting, bookkeeping, e-accounting, accounting information among others. Ideas arising from these categories include:

6. Impacts of Covid-19 on health financing. In this topic, scholars should analyze the impact of the pandemic on healthcare financing basing their argument on the extent, duration and severity of economic contraction, government revenue and borrowing, the share of public expenditure on health, and how well the share is managed.

7. Analyzing the Relationship between Activity-based costing and Project Value. A thesis based on this topic will involve evaluating whether activity-based costing can add value to a project or not.

8. Impact of internal auditing on financial reporting in a company. Understanding the scope and implications of internal auditing, the aspects of internal bias, or total compliance, a scholar should generate an appropriate research topic.

9. Understanding the effects of income tax on medium and small-scale businesses. Taxation policy affects business costs and a thesis based on this topic will involve evaluating the relationship between tax policy and the growth of small and medium scale businesses.

10. Impacts of sensible investing on business growth. This topic will involve evaluating the effects of sensible investing on business growth.

Ideas Related to Human Resource Management

Human Resource Management(HRM) is an extensive course that comprises of many activities related to recruitment, training, coaching, supervision, motivation, and implementation of activities. These activities can be classified into strategic human resource management, reward and risk management, training and development, performance and appraisal management, employee motivation and relations management, diversity, and office culture management. MBA thesis ideas related to HRM include:

11. Effects of strategic human resource policies on business identity. In this topic, one should identify a particular company, study its policies and synthesize how they influence its uniqueness.

12. Understanding the impact of financial and non-financial rewards on employee performance. A thesis based on this topic will involve evaluating the relationship between rewards and employee performance.

13. The importance of training and development on employees. A scholar should evaluate whether training and development affect employee performance.

14. The relationship between employee motivation and the growth of an organization. This topic will involve analyzing whether there is a link between employee motivation and the growth of an organization.

15. The role of employee retention on the success of an organization. In this topic, the scholar should evaluate the relationship between employee retention and organizational success.

16. Assessing the impacts of strategic HRM technology on business goals. This topic idea is aimed at analyzing and evaluating the role of human resource management technologies in achieving long-term and short-term goals of a business.

Thesis Topic Ideas Related to Business Management

Thesis topic ideas related to business management include:

17. The role of feedback in relation to company productivity. A thesis on this topic involves analyzing how client feedback affects company productivity.

18. Impacts of organizational culture on innovation management. This topic will entail analyzing the relationship between good innovation management practices and organizational culture.

19. Analyzing the relationship between business performance and customer focus. This topic is meant to evaluate whether there is a link between customer focus and marketing performance.

20. Assessing how workers attain a work-life balance in 21^st Century. In this topic, one should choose a specific organization and assess how employees are able to create this balance.

21. The role of strategic management on business growth and performance. This topic is aimed at establishing whether there is a relationship between strategic management and business growth, and performance

22. Analyzing the relationship between innovation management and business performance. This topic idea will involve finding out whether there is a positive or negative relationship, or if there is no relationship between innovation management and business performance.

Topic Ideas Related to Finance

Some of the thesis topic ideas related to finance include:

23. Effects of microfinance on emerging economies. A thesis on this topic will involve analyzing the role of microfinance in the growth of emerging economies.

24. The role of credit services in business growth and investment. Based on this topic, one should evaluate whether credit services contribute to the growth of businesses or not.

25. Effects of foreign direct investment on developing countries. This topic involves finding out how developing countries can benefit from direct foreign investment.

26. The impact of microfinance on poverty reduction and economic growth. The aim of this topic is to establish whether, and how, the microfinance sector contributes to poverty alleviation and the growth of the economy.

27. Factors leading to the rapid growth of international microfinance. The aim of this topic idea is to analyze the role of microfinance schemes on low-income groups and factors favoring their fast growth.

28. Impacts of financial literacy on investment behavior. The topic idea is meant to evaluate if there is a relationship between the two variables.

MBA Thesis Ideas Related to Marketing

Below are some of the thesis topic ideas in marketing.

29. Effects of Fear of Missing Out(FOMO) on online marketing. A thesis based on this topic will involve evaluating the role of FOMO techniques to increase online marketing results.

30. Relationship between emotional branding and customer loyalty. This idea will establish whether emotional branding affects customer loyalty for a particular product.

31. Analyzing how discounting affects customer behavior. In this topic, one should analyze how price discount affects consumers’ decision on buying or not buying a given product.

32. Understanding the role of gender representation and diversity in advertising. The aim of this topic idea is to analyze the social effects of gender roles in advertising.

33. Effects of social media on relationship marketing in the Covid-19 era. This topic will involve evaluating the role of social media on customer shopping behavior.

34. Effects of product quality on consumer satisfaction for high and low-contact products. A thesis based on this topic will involve evaluating whether there is a relationship between product quality and consumer satisfaction.

35. Effects of product availability on brand image of SME. The scholar should evaluate whether the availability or absence of a product influences customer perception of an SME.

MBA Topic Ideas Related to Information Technology Management

Scholars specializing in information technology can find MBA thesis topics from the following ideas.

36. Impacts of information technology management on global business operations. A thesis based on this topic will involve evaluating the role of information technology in managing a global business.

37. Effects of technological advancement on global trade. The scholar should evaluate how global trade is being transformed by modern technologies.

38. Effective management of technology as a competitive advantage for innovative companies. This topic is aimed at analyzing how a company can use modern technology to gain a competitive advantage.

39. Evaluating the role of mobile technologies in the gap between small-scale enterprises and large scare corporations. In this topic, one should assess whether mobile technologies are closing or widening the gap and what are the implications.

40. Analyzing the relationship between business advertisement and customer purchasing behavior in the 21^st Century.

Topic Ideas Related to Entrepreneurship

MBA thesis ideas on entrepreneurship including, but not limited to the following:

41. The role of social media in entrepreneurial growth. In this topic, one should analyze how social media affects growth in entrepreneurship.

42. Analyzing factors that lead to bankruptcy in small-scale enterprises. A thesis based on this topic will involve evaluating the causes of insolvency in small-scale enterprises.

43. Impact of high inflation and taxation on small and medium enterprises. This topic is aimed at evaluating how high taxes and inflation affects SMEs.

44. Analyzing the role played by entrepreneurship in the growth of an economy. In this topic, one should analyze the contribution of entrepreneurship towards economic growth.

45. Analyzing the relationship between entrepreneurial training on women and youth, and growth of a country’s economy. This topic involves analyzing how training women and youth in business helps to reduce unemployment and social crimes.

Topic Ideas Related to E-commerce

In our society today there has been an increasing number of people benefiting from e-commerce due to technological advancement. Some of the thesis topic ideas related to E-Commerce include:

46. Analyzing the role of social media in e-commerce. The aim of this thesis topic is to analyze how social media help in marketing, promotion, and selling products.

47. Analyzing how businesses use e-commerce to establish good customer relations. One should analyze e-commerce strategies for good customer service and retention.

48. Evaluating the relationship between e-commerce and operational costs in an organization. This topic idea will enable one to establish the role of e-commerce in reducing operating costs for an organization.

49. Analyzing the impact of e-commerce on emerging markets in developing countries. This topic will involve establishing whether, or not, e-commerce can speed up the growth of the emerging economy.

50. Ways through which businesses solve issues related to data privacy in e-commerce. This topic involves analyzing methods used by e-commerce businesses to address information privacy issues.

Choosing an excellent topic sets a strong foundation for a high-quality thesis paper. One should choose a thesis topic depending on their area of specialization. Our company also assists students to select a valid topic, write a proposal for their MBA thesis, and also write the thesis. We have expert data analysts in case one is not well versed in statistics or qualitative data analysis. Join our live chat now for instant help.

 

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